The importance of giving back.. Guide to Social Entrepreneurship

You know what time it is again my friends right? Time for another serious blog post filled with useful information for other entrepreneurs out there! 

First off i want to introduce the idea of social entrepreneurship to you… please read this article – http://www.youngentrepreneur.com/startingup/4-ways-to-dip-a-toe-into-social-entrepreneurship/  . Pretty much by introducing this to you you are now aware that business should not be around just to make money for the pure reason that it doesn’t and never will make you any money. 

Your business should be one that supports the community that has supported you. By customers purchasing your goods, they are obviously putting money into your pocket right, but what will keep them coming back? That’s  where social entrepreneurship comes into play.

By adjusting things like your mission statement, you have the ability to appeal to the ‘good do’er side’ in all your customers. Don’t take this as manipulate your customers, rather, point them in the direction of noticing a issue that need’s their attention and help! You’re simply the messenger! Your mission statement is a written statement that focus’s on what you as a business are going to achieve, what you believe you are working towards. By including important cause’s that you believe strongly in, you can have the ability to force your customers to become concerned with the issue as well.  Do not stress my friends, i will be finalizing my mission statement for stickertyclick soon for you all to read — it will give you an idea about the things i am passionate about and how i plan to use my business for a good cause! 

Think of your business as a medium in which you hold the power to make the difference. I believe it is important for all new entrepreneurs to realize they have the power and influence to make a difference is this world. It is time that we take control of our world and do what we can to help it.

Some causes that i am passionate about include the following:

  • Cancer and Finding a cure to it
  • Depression and other mental illnesses, particularly with children as i am studying teaching
  • Poverty and it’s affect on families

Be assured that in my mission statement i will be developing strategies to associate my business with what i believe in.

7 thoughts on “The importance of giving back.. Guide to Social Entrepreneurship

  1. Having a clear and professional mission statements is one of the big differences I see between successful and unsuccessful companies. Not only is it helpful for the consumer, but also the owner to remember what they’re trying to achieve. I also support the idea of social entrepreneurship and as my own business continues to grow would like to find more ways to give back and impact the community.

    • Hi Stephanie, Thank you for looking through my blog! I have had a look through your business website and your blog. I would love to pick your brain for some ideas to market my business more. You seem like a very accomplished individual and i hope that once i have finished my degree i can be just as switched on as you seem to be. The difference between a good mission statement and a poorly written mission statement does define the difference between success and failure. I have found that so many businesses just get lost with thinking about the money side of business ownership, which is sad because big business can be doing so much good for the world. What strategies are you planning to implement in order for your business to give back?

    • Thank you so much for the kind complements and thank you for having a look through my blog!! I stumbled across the chubby barbie picture and just knew it was the one. I post so much stuff about being fat so hey why not carry on the theme right? 😛 I am really passionate about getting my name and brand out there for the world to notice! Hopefully with a strong community focus my business will be able to grow and develop once i move into stage two of my business plan.

      • your efforts are being noticed; No one will forget the sight of that chubby barbie or the sticky girl in sticky world slogan is priceless. Beside i’ll come read your post to get more tips on how to become an entrepreneur

    • Thank you so much for the kind words. Personally, these days i believe it is important for anyone starting out to realise that there is more to the world then just you and your business. Associating your brand with a strong community awareness and focus is the key to success in any industry. I have had a read of your blog too – i love it! 🙂

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